Innovations

Invented the Twisted Wire Mascara Brush

Within a year of Ken Sanderson and Bruce MacLeod starting this company with three employees and a few basic machines in 1958, at the request of a Hollywood make-up artist, Sanderson MacLeod invented the first twisted wire mascara brush. It soon became an industry standard and was widely developed by major cosmetic companies.

Invented the Z-Tip

When Sanderson MacLeod’s customers needed a better brush tip, the company searched beyond the brush industry and found the answer in material joining science. The result is a new manufacturing process using high energy fusion welding technologies to melt a pre-constructed core wire section of a twisted wire brush into a consistent, smooth and inseparable protective tip – the Z-Tip – in a fully automated inline process.

Sanderson MacLeod has innovated countless new brush applications for wholesale cosmetic brushes, medical brushes, firearm cleaning and cleaning brushes. These ground breaking technologies also include snap off medical brushes. Working with top engineers in the extrusion industry, Sanderson MacLeod has developed a propriety method of printing and scoring a rod so that the sampling end snaps off.