SANDERSON MACLEOD CHOSEN TO TWIST WIRE FOR GLOBAL VAPING PRODUCT LAUNCH

Palmer, MA, February 2016. Sanderson MacLeod, Inc. announced today it has formed a manufacturing agreement and begun production of Diablo Vape Wire. The wire is expected to be sold in “The Enthusiast” retail outlets, various wholesale channels and via e-commerce channels. Sanderson MacLeod’s nearly 60 years experience twisting various brush and medical stylet products using proprietary production machinery made partnering with the Diablo product a natural partnership.vape_wire_made_in_the_usa

“This was a unique need that was brought to the Sanderson MacLeod team by The Enthusiast. Having Sanderson MacLeod’s years of twisted wire expertise, coupled with The Enthusiast’s marketing and sales reach in the vaping industry, this was a perfect synergy between the two companies,” said Mark Borsari, President, Sanderson MacLeod.

Months of engineering, research, and design, has gone into this project with an anticipated launch in December, 2015. Currently, five different gauges of Diablo Vape Wire are available in pre-packaged, 7ft lengths of wire.  Produced according to the same tight tolerances as FDA approved stylets,  Diablo vaping wires promise to heighten the vaping experience while offering one of the most competitively priced products on the market.

Proudly made in the USA, the highly engineered Diablo Vape Wire features various cloud enhancing blends of material, precise over twist dimensions, and various lengths sure to please even the most demanding vaping enthusiast. Sanderson MacLeod’s global production expertise, high volume manufacturing equipment and state of the art facility will permit the Diablo brand to expand as necessary. In addition, Sanderson’s Brush Innovation Center will be utilized in order to keep developing new and proprietary vape wire products.

About Sanderson MacLeod, Inc.
Sanderson MacLeod’s 100+ employees come to work every day committed to being the best twisted wire brush company in the world. That’s why so many major corporations have classified Sanderson MacLeod as “dock to stock” and named the company “supplier of the year.” Sanderson MacLeod works diligently to be not just a supplier, but also a trusted partner in the development and sale of twisted wire brush products, saving customers money through customized inventory management and large volume discounts. Sanderson MacLeod makes customers more competitive with design assistance for innovative new product development.

For additional information, contact:
Sanderson MacLeod
Jim DeForest
Sales and Marketing Representative
413-283-3481

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